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How to Find Your Best Domain Name

Filed Under: Webdesign

After a long time of inactivity on this Blog, I just got started again.
Coming back to you while setting up a new WordPress website to write some stuff about finding your best domain name.

First of all, did you do your homework on finding the right keywords?
You will need them in this process, or not :-)

You see, there a two ways to go about this domain name searching, one is to incorporate your main keyword in the domain name, like -SEO for instance.
The other one is to look for a domain name that is short and sweet and easy to remember.

Using Keywords in Your Domain Name

The best option, of course, would be to have both… like wordpressseo.net which is short, easy to remember and contains the two main keywords Joomla and SEO.
Problem with this now would be that WordPress is more protected than before and the use of WordPress in a domain name should be approved by the Automatic.

This is just an example of how you need to think about using a brand name in your domain URL.
Amazon for instance and Google will contact you and start asking you to give that domain name to them since they are the holders of this registered trademark.
So be careful if you want to do that, or get permissions first!

Better is to look for a domain name that is simple and gets the right idea and stickiness to it, like alledia.com (now Joomlaschak.com) which is short, sounds good an is through its website content is now seen as one of the best sources for Joomla SEO.

As you can see, there is no Joomla and no SEO in the domain name itself, it is the content that works to boost its visitors and rankings in the SERPs.

Google doesn't care much about domain names Yahoo and Bing.com however still give you some points for having keywords in your domain.
I have a website about Network Documentation (I am an ICT Manager in my Daily work…)  and it used to rank nr one in Bing.com and nr three in Yahoo, just because of the domain name….

I checked Google as well, but could not find it n the first 10 ! pages… so I need to do a lot of work there (it's a now a WordPress site and I am still learning SEO for WordPress as I go along)

Did you also see the main competition? and yes, networkdocumentation.com was already taken so they have a head start on me.
For my own domain name, I had to do a re-inclusion request at Google, since it was a spam site before I got it.
So here is a tip: if you have found a nice domain name and it is free! (check that first with your hosting provider) go to www.archive.org and use the “Wayback machine” tool to see if it was used before and how it looked like. That is how I found out why I couldn't get it into Google at all in the first place.

Short and sweet Domain names

You could also do some brainstorming sessions to get spunky names or if you are trying to build a brand on the Internet use that brand name.
Like Alledia or Hummerbie as a simple example.

Just make sure the names are short and use a good keyword rich title for your website since you now want people to use a link to you with the keyword you target.
Mostly they will use the title of your site to create a link. So for this Blog, you could link to Joomla SEO Blog but you also could use that same link title to link to Joomla SEO Blog ;-)

Use your imagination and you will see how creative you really can be once you start throwing your ideas on a white-board or a piece of paper (electric ones work fine too).

Domain Extensions

A short paragraph on domain extensions or tld's, you know, the endings of a domain name?

There are a lot of them and it looks like there are going to be even more if all plans as expected.
The best ones for an international market are .com .net .org which are simply the bests tld's.
But they could be taken and you need to venture out to other tld's or choose another name.

.info is not that good since some people think if you use that it is a spam site (I wonder why..)
You could also look at some foreign ones like .tv (expensive) or .it but those are just gadget like domains.
.mobi does work very well if you target mobile users.

What works best in extensions is to choose a tld that is locale to the market you want to target.
I use a .nl tld for my dutch web websites and that works great.

In conclusion: look at your competitors and what they use, look at your keywords list and be creative in finding that domain name that works for you!

P.s. If you have some great ideas on how to ease this process, don't hesitate to throw them into the comments.

Tagged With: Blog, building, domain, name, site 20 Comments

How To do Keyword Research to Build a Keyword List

Filed Under: Featured

Doing Keyword research and Using the right tools to get the keyword information you need is essential if you want to build a successful website.

Keyword Research

Keywords are the most essential part of website creation, especially if you want your website to out perform your competitors.
And Since you are here reading this Blog, you must be looking for a way to do that and improve your Search Engine Rankings and user experience on your website.

Improving your website to get beter performance is in the first place a matter off creating a good website structure and for that, you need to understand two things:

  • Your website topic
  • What terms are used in search engines related to your topic

For the first part, you probably already know more than you think, so first thing to do is to get a piece of paper (or open a text editor) and start writing down all terms you can think of about and related to you website topic.

Example for the Topic Games: “Online Games, Download Games, Free Games, Video games, Adventure Games, Joystick, Game Computer, WII, Nintendo DS, Games Console”
Just to get you thinking and do some brainstorming before getting to do online research for the best search terms.

pacman free online kids game

Now, before you take the next step, go to Google or Yahoo and do a search for the Keyword you are most likely to know a lot and want to focus on that term.
For “Games” you get 1,430,000,000 results on Google and 5,450,000,000 results on Yahoo.
For “Online Games” you get 111,000,000 results on Google and 2,690,000,000 results on Yahoo.
You can see that these are still very competitive keywords to target…
So lets take it one Little step further in Google and try two extra keywords “Free online kids game” and now you are down to 11,300,000 results.

So what do these numbers tell you? Well, first place, that there are a lot of Games sites :-)
But looking at it form an SEO Point of view, it will be a lot easier to rank for “Free Online kids game” than it will be for just “Games”.
It is time to Introduce the term Keyword Effectiveness Index (KEI) and this is a rank based on how popular the keyword is, and how much competition it has.
Now the competition factor we have seen above, the popularity factor, that you will read about later on.

Back to getting into the heavy hitters.. there is an the hidden secret in doing your keyword research and building your keyword list the right way:

[Read more…]

Tagged With: building, clustering, keyterm, keyword, list, search term, structure, website 14 Comments

So you want to know how your Joomla site is on SEO?

Filed Under: Joomla Seo

It has been a while since my latest post, but I really have been busy working on new website building projects.

So my time is already limited, because I do all this stuff on the Internet after my normal daytime job.

Why? because I like to share knowledge, get in touch with new idea's and try them to see what happens, and of course communicate with others about Joomla and SEO.(See the Blog-roll for my favorites!)

But today I found a little website that will gives you an impression on how well your are doing with your SEO efforts.

You do have some idea from your visitor counts I hope! But here is the URL to get a really nice overview of SEO Information like:

  • PageRank
  • Backlinks
  • Indexed Pages
  • Rankings
  • Social Bookmarking
  • RSS Feed counts and more

So go and check your own domain at http://www.xinureturns.com/

Below you can find a sample image of one of my websites.

Xinu Check page for SEO

O, and yes, I will try to post more with the coming weeks and months to come… most will be on Joomla 1.5 I think!

Tagged With: building, check, Joomla, SEO, web 10 Comments

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